Content Marketing Manager

Company: Foghorn Labs
Location: Portland
Posted on: January 16, 2022

Job Description:

As the Content Marketing Manager, you will work alongside the management team to develop, optimize, and manage paid social media online marketing campaigns. In this role, you will have hands-on experience throughout the entire lifecycle of our clients digital marketing campaigns, from the planning phase through launch and ongoing optimization. Your work will have an immediate impact on Foghorn Labs business as well as that of leading outdoor and active lifestyle brands.

• Strategize, develop, run, and optimize the performance of online advertising campaigns across major social media networks like Facebook, Instagram, TikTok, and more.
• Identify opportunities for improvement and scale among existing clients, while working with the executive team to onboard and ramp up new business.
• Managed clients on a regular basis for approvals, revisions, reporting and ad-hoc questions.
• Work alongside account managers and executive team to continue scaling Foghorns social media campaigns.
• Project manage tasks, deadlines, and progress of new campaign development according to statements of work.
• Prioritize and assign tasks to relevant team members based on complexity and urgency.
• Maintain an accurate calendar of major client events, such as sales, promotions, new product launches, and meetings.
• Quantify the impact of optimizations and A/B tests through reporting tools.
• Maintain a thorough understanding of digital marketing trends and evolving best practices for across all channels.
• Ensure clients are aware of platform updates and best practices, escalating issues as they arise.
• Build proficiency in new and emerging online platforms as client needs evolve.
  by Jobble

Keywords: Foghorn Labs, Portland , Content Marketing Manager, Executive , Portland, Oregon